Copper Cellar | 13 We’ll have to wait to see how it goes. But anything even approaching that would be well into the future.” A more short-term objective is the continuation of a process that began when the company was approached by personnel from Neyland Stadium – home of the University of Tennessee’s football team, which seats more than 100,000 fans – to open a concession stand on game days. Two stands were open and drew rave reviews during the recently completed 2013 season for the Volunteers, and stands are also being opened at Thompson Boling Arena, which hosts the men’s and women’s basketball teams along with concerts and other special events. “It’s an avenue in our backyard where we don’t have to build or invest tons of money,” Fricks says. “We just go and do what we do well, which is serve good food. It’s another growth vehicle in the city of Knoxville and it provides tremendous brand exposure for Calhoun’s. “We think it’s a win-win for everyone involved.”
RkJQdWJsaXNoZXIy OTYzNTg=