June 2015
| Business World
103
“Winery still grows; we come out with new
products every year,” Pollman said. “We be-
gan as a fruit winery – we have over 55 dif-
ferent wines right now. About 12 of them
are grape, the rest are fruit and fruit/grape
blends. We’re known for very fruit-flavored
wines. Our fruit wines are second to none;
we do a really good job on those.”
PLAY, THINK, TASTE,
LISTEN
When it comes to producing new wines and
products for their loyal customer base, Door
Peninsula takes an unorthodox and holis-
tic approach to the creative process. “What
can we do, what haven’t we done?” said Poll-
