February 2015
| Business World
11
and framing businesses have different strate-
gies. But we like ours, it works well for us,
and we’ve never strayed away from it.”
In addition to offering a large scope of prod-
ucts, The Great Frame Up also employs
knowledgeable and extensively trained staff
who are available to walk customers through
the selection process. With just a brief dis-
cussion about the home or office in which
the finished art will hang, the company’s de-
signers and framers are capable of creating
a “unique design sure to compliment a cus-
tomer’s room, personality, and style.”
When it comes to their clients, Dahl says
The Great Frame Up forms extremely close
and long-standing relationships. Franchise
Concepts forms the same kind of relation-
ships with their franchisees, who come from
a wide variety of backgrounds. According to
Dahl , he’s seen franchises launched by ev-
eryone from nuclear physicists to plumbers
to other professionals who retired from one
career to start another.
“We’re able to take people from all types of
backgrounds and turn them into a business
person,” Dahl explains. “All someone needs
is good communication and customer ser-
vice skills. We can teach everything else.”
“In terms of franchising opportunities, the
costs range from $112,000 to $180,000 for
a turnkey operation,” he continues. “And we
offer a complete service, first in terms of lo-
cating the correct marketplace for the area
they want to be in, and then in selecting real
estate within that marketplace.”
From the start, Franchise Concepts lever-
ages expertise and experience to help their
franchisees achieve success. As part of that,
the company makes sure that every franchise
sets up shop in an area and address that is
well-suited to their business. As a franchi-
sor, Franchise Concepts is even willing to
help negotiation better leasing prices from
commercial property landlords. Historically,
