November 2014
| Business World
101
Barbados | 9
are especially renowned for appeasing the
most discerning of epicurean appetites for
quality. With its vibrant economy, social
stability and advances in education, Byer
says Barbados has become home to a va-
riety of international organizations, such
as UNESCO and the Caribbean Tourism
Organization, which helps drive business
tourism. Barbados also benefits from dis-
tinct advantages in infrastructure. Excel-
lent roads, clean water and sophisticated
networks in energy supply and telecom-
munications not only contribute to the
values here as a destination, but also el-
evate the experience for visitors. As Byer
says, “Everything works in Barbados.”
What is even more certain is the de-
gree to which the Tourism Authority is
working for the economic benefit of Bar-
bados, for while the island may have the
history, natural beauty and modern con-
veniences sufficient to compel tourism,
the Authority has helped to not only en-
sure the world is aware of all that Bar-
bados has to offer, but has strategized to
capitalize on other assets of the island. As