BWM Feb 2014 - page 9

February 2014
| Business World Magazine | 9
(“Little Brushes”), a mobile offering (so fran-
chisees can take the concept into existing
bars and restaurants for special events) and a
scotch and beer menu to increase male clien-
tele.
Even if you’re considering a more tradi-
tional franchise concept, you need to look
at how the corporate office helps franchisees
during rough times. For example,WeedMan,
a lawn care business, works with franchisees
to ensure they are prepared for all the out-
side factors impacting turf – including long
winters, dry seasons and unexpected storms.
Men in Kilts, another top company on
the list, is a window-washing franchise with
a twist – technicians in kilts. The service ap-
proach may be cute, but CEO Tressa Wood
says they work very hard to ensure the busi-
ness behind it is serious.
“At some point, you have to get over the
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