November 2012
| Business World Magazine | 73
explains. Due to their high calibre of service,
1-888-
WOW-1DAY! Painting’s main source
of business is repeat customers and word of
mouth referrals.
The key toproviding that all-important
high quality work is an equally high qual-
ity staff. At 1-888-WOW-1DAY! Painting,
they build high-performing, engaging and
successful teams, and are selective about who
they partner with. “We are in the business of
making the ordinary business of painting ex-
ceptional,” Scudamore says. “We’re looking
to bring people into our system who can de-
liver that, people who care about customer
service.”
At the end of every job, 1-888-WOW-
1
DAY! Painting gives clients a bouquet of
the brand’s “signature gerbera daisies,” with
a card hand signed by all of the painters who
worked on it. That card says ‘Thank you and
welcome back to your freshly painted home.’
It’s that kind of service that really makes the
company stand out. They ensure all of their
franchise partners – and the employees at
every franchise – can live up to those high
standards.
From left to right: Jim Bodden, Co-founder & Director of Operations, Brian Scudamore, Co-founder & CEO
and Craig Jooste, Managing Director, all with 1-888-WOW-1DAY! Painting