City of Swift Current | 11
haven’t just given lip service to provid-
ing an atmosphere for business to suc-
ceed, they’ve put incentives in place that
indicate that we’ll do whatever we can for
businesses that expand here.
“When that environment exists, busi-
nesses expand. And when that occurs, it
attracts investment.”
Salberg says the existing progress is
traceable to a community-wide sea change
a decade ago.
“About 10 years ago, there was a
grassroots shift in what people wanted.
They wanted the population to grow and
they wanted to attract businesses here,”
he says. We’ve been fortunate that there’s
been a real change in the mentality of the
population.”
Resulting upgrades in infrastructure
have included a new hospital, a water
treatment plant and a waste-water facil-
ity, and the significant uptick in activity in
the city’s northeast section will result in
two new elementary schools scheduled to
