Boston Pizza | 11
tinue to remain at the core of operations.
As Pacinda affirms, “Great tasting food
in a warm and friendly environment, at
great prices with great service ... if you
can provide that you’ll have a strong busi-
ness model and you’ll grow. Our slogan,
in fact, it’s more than a slogan, but it says,
‘We’re here to make you happy.’ Take
care of your guests, they’ll come back
again, and again, and your business will
stay relevant.”
If anything has changed, Pacinda says
it is reflected in the degree that technolo-
gy has been integrated within operations.
“Sixteen years ago, there were lots of
manuals and binders, but now all that ma-
terial is available online. That has helped
us to efficiently provide training for a lot
of young people who can go online or use
their iPhone to conveniently access train-
ing materials for the job they’re going to
fulfill. It’s also enable customers to go on-
line, order whatever they wish from the
menu, and have dinner delivered direct to
their home from any one of our more than
350 locations,” says Pacinda. “Technol-
ogy has empowered us to expand our ser-
vices to customers as well as our franchise
