Philly Pretzel Factory | 3
W
ith well over 100 franchised
locationsandgrowing,Philly
Pretzel Factory is the world’s
largest Philadelphia-style pretzel bakery. At
the factory, they mix only the finest pretzel
ingredients and twist each and every pretzel
by hand to ensure quality and freshness. Ev-
ery menu item – from their award-winning
soft pretzels to crowd-pleasing party trays –
is baked right before the customer’s eyes, and
delivered straight from the oven into their
waiting hands.
At Philly Pretzel Factory, their entire
family of franchisees, founders and employ-
ees are committed to providing world class
service in a clean, friendly and inviting atmo-
sphere. Their pledge is to make every visit en-
joyable, convenient and affordable in every
way.
Philly Pretzel Factory was born in
Philadelphia – home to some of the great-
est snack foods on record. In 1998, found-
ers Dan DiZio and Len Lehman continued
that legacy by tracking down “the Cadillac of
pretzel-making machines,” starting their first
store in the Mayfair section of the city. For
DiZio, this was the realization of a lifelong
dream. When he was 11 years old, he used
to sell pretzels on the street corners of Roo-
sevelt Boulevard, often running out of stock
by mid-afternoon.
Philly Pretzel Factory was a success
right from the beginning. Demand for the
pretzels became so large that they had no
choice but to offer them right out of the
oven. This new-found serving method be-
came an instant hit, and in the following
years DiZio and Lehman opened up more